Government
Content Creative Digital Marketing Strategy Technology

The Brief

The GoodSAM Responder app saves lives by alerting bystanders that someone nearby needs hands-only CPR in the first critical minutes after cardiac arrest. That’s because these ‘good samaritans’ can usually offer assistance before paramedics arrive. TCW was engaged to develop an integrated campaign to build awareness and drive downloads of the GoodSAM app.

WHAT WE DID

We were tasked with creating a central campaign platform that all materials then sat under: campaign landing page, memorable explanatory video, digital marketing, social posts, Adwords, brochure and event comms.

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or check out our work

YWCA

Website & Brand Refresh

YWCA

Website & Brand Refresh

YWCA

Website & Brand Refresh

YWCA

Website & Brand Refresh