Creative
Digital Marketing
Technology
Website Development
The Brief
WomenCAN Australia rely on multiple streams of funding to run their employment and training programs for women. Each program has its own requirements and KPI’s. They wanted digital marketing campaigns and reporting to help meet their targets.
WHAT WE DID
We held a discovery session with their team and mapped out nine months worth of media spend alongside three months of creative and messaging and then built landing pages for A/B testing along with lead nurturing eDMs.